Post title: Food Marketing Specialist
Duration: One month (25 days at site including travel and 5 days home based)
Date required: 1 September 2011
Duty station: Ambon, West Seram and Central Maluku Districts
Local Counterpart: BAPPEDA of Maluku Province
Implementation Partner: International Labour Organisation (ILO)
To develop marketing strategies for products produced by village productivity groups established under the Project. The assignment will also include providing advice on product design and packaging.
Specifically s/he will:
1.Determine possible markets and marketing channels for the products produced by VPGs (for those produced by more than one group);
2.Assess products according to market relevance (product quality, design and packaging);
3.Propose alternative products;
4.Propose appropriate market segments and related marketing channels;
5.Propose follow-up activities and suitable marketing events/advertising activities;
6.Where appropriate, propose additional/better suited equipment.
i. Provide ad-hoc advice to VPGs and project staff;
ii. Prepare summary report to project staff after field work:
iii. Prepare a detailed report including proposals relating to above points 1..6.
* Proven practitioner with a wide experience in food marketing in Indonesia;
* Experience with advising local producers in marketing of their products
Deadline: 15th August 2011